LITEBAND

LITEBAND brought new meaning to what a headlamp can be. Starting with social media and quickly moving into a full Kickstarter campaign, Visionary has lead LITEBAND's media charge for over a year.

Service

Media, Identity & Branding

Client

LITEBAND

Year

2021-2023

In October of 2022, Visionary took over LITEBAND's social media accounts for a new product campaign. We brought greater social media growth over those two months, than the lifetime of the company.

Our multi-media campaign included everything from Reels, Photo & Video Posts, TikToks, Shorts, and Youtube Ad Placements.

Brand Growth

312k

New accounts reached by our social media marketing efforts over a two month push.

11k+

Click throughs to LITEBAND's main product page.

97%

Of viewers had never heard of LITEBAND before.

10k+

Residual views per week on trending content.

Branding

Creating a unique style of content that is consistent and relevant to your brand.

Storytelling

Bringing interesting ideas that grab the viewer and keep them watching.

DESIGN

Our motto: Complex, Clean + Simple helps guide our design across brands.

MArketing

We make sure everyone in your demographics sees your content.

Video Campaign

We put together a variety of video ads targeting different audiences. These videos were intended to target audiences such as weekend warriors, construction workers, adventures, and hobbyists.